The past decade has seen a steady gain in Streetsoccer's popularity and community. If you've ever wondered why this sport so popular, the answer is quite simple actually. Streetsoccer is personal expression. It's about showing no fear and demanding respect by battling your opponent with skill, technique and intelligence. It's raw, it's confrontational, and it's about the ability to be yourself and hold your own against any competitor, in any environment, on any street in the world. Streetsoccer is you. And that's why you and close to 1 BILLION other men, women and children are playing Street-soccer in almost every part of the world today, making this the most popular sport played on the street ever! But Streetsoccer transcends the term 'sport'. It is more. Streetsoccer is a lifestyle. It includes the electricity of the game, the pulsating & dynamic fashion elements of the street, and the respect of self and those around you.  In 1999, a couple of passionate Streetsoccer players who lived and breathed the lifestyle conceived a plan to represent this amazing sport in a brand. That brand was christened 'MONTA’. And from that moment, Streetsoccer finally found its soulmate and true platform for global reach.
As MONTA is a true offspring of the street, representing the fashion & culture of the street, and addressing the true demands of the world's most popular sport played on the street, it was logical that a brand dealing exclusively in one a singular sport and lifestyle would distinguish itself from the rest. And in 2005, precisely that happened when MONTA created a patented and dedicated range of Streetsoccer balls and shoes. That soon followed with unique and functional apparel and accessories that catered to both the sport as well as the varied fashion demands the youth that played it.
Get ready for original, innovative and exclusive products; global icons; and total dedication to, and focus on StreetSoccer. It's not just a game; it's a way of life! And MONTA is StreetSoccer from the Cradle 
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